If you’re ready to give messenger marketing a try, there are a few things you’ll need to do:
1. Choose a chat app : The first step is to choose a chat app that you want to use for your messenger marketing campaigns. The most popular options are Facebook Messenger and WhatsApp.
2. Create a list of contacts : Next, you’ll need to create a list of contacts that you want to reach with your messenger marketing campaigns. You can do this by exporting your contact lists from your email marketing provider or your CRM.
3. Create your messages : Once you have your list of contacts, it’s time to start creating your messages. When writing your messages, keep in mind that they should be personal, relevant, and engaging.
4. Send your messages : Once you’ve created your messages, it’s time to send them out to your contacts. You can do this manually or you can use a messenger marketing tool to automate your messages.
5. Track your results : Finally, don’t forget to track your results so that you can see what’s working and what’s not. Messenger marketing tools like ManyChat and Chatfuel offer built-in analytics so you can track your open rates, click-through rates, and conversion rates.